Christen Lockett is no stranger to sports, brand management, or the power of social media influence. With experience in sports marketing, social media and brand strategy, Christen has helped several athletes grow and maintain their brand and social media platforms. While working with Christen you will know your brand and reputation is her biggest priority. She has helped her clients gain successful campaigns with notable global brands because it’s her mission to show your accomplishments off to the world.

Lockett-Up Public Relations is all about curating and protecting your brand and public image. Christen and her team promise to work hand-in-hand with your agent to ensure that you are seen at your fullest potential and have access to a variety of services that will help accomplish your goals. Through Christen’s previous experience in sports marketing, she is prepared to accomplish your industry-specific goals. At Lockett-Up PR, we understand the importance of building and protecting your personal brand.

Brand Strategy and Management

YOU are the most important brand. Lockett-up PR wants to help you shine and will promote your successes to the best of our ability. Together, we will develop your cohesive brand voice and create a STRONG digital presence.

Social Media Strategy

Sports is your business; it is your life. We get it. Lockett-Up PR is here to turn your social media presence into your best business tool. In a world where everything can be found online, it is necessary to have a strong and clean social media presence. Lockett-up PR will help you develop a social media strategy that will reflect who you are as a person and a PLAYER on and off the field.

Media Relations

With great performance comes great recognition. Let Lockett-Up PR prepare you for what the media is about to throw at you. From preparation to coordination, we’re here for you and your best interests.


“We reached out to Christen on short notice , and her response was unmatched. She was able to give great service in a timely matter, and we recommend her for business.

— Taylor Gabriel NFL Wide Receiver | Turbo Group